Portfolio
Here, you can view glimpses into projects for clients across the region and read success stories of brand transformations.
Featured Success Stories
Jones Road & Bridge Rebrand
What started as a small business in 1987 in Abingdon, VA with one specialization had become a full-service general contractor by 2022. With the addition of services, an ongoing transition of leadership from father to son, and company growth, it was time for a rebrand (and a name change!). I became a “temporary team member” and now, Jones Road & Bridge has branding that connects them with their community. They can move into the next generation of their company with purpose, consistency, and authenticity.
WorkSpace Interiors Branding Refresh
The expansion and growth experienced by this company with headquarters in Kingsport, TN brought to light a lack of brand awareness, cohesiveness, and understanding. Leadership at WorkSpace Interiors recognized it was time to revisit their logo and messaging and develop their own brand strategy that was complimentary to but separate from their supplier. My brand refresh process included a brand assessment, brand strategy, and brand identity design. We were able to build on their existing foundation while clarifying their vision to better-connect with their ideal clients. (We were also able to build on their existing signage with an additive logo design instead of a visual rebrand, saving thousands of dollars.)
Stone Mountain Meats Branding
This butcher shop in Greeneville, Tennessee needed initial branding as a new, fast-growing business in an in-demand industry. I was able to become a “temporary team member” of their business to ask lots of questions, grasp their vision, and understand their ideal customers. They continued working on their fast-growing business while I worked on their branding including brand strategy, messaging, logo design, photography, a website, and business cards.
“Briana’s process was a GREAT, unquantifiable investment for our business. It has given our entire company a totally new level of confidence. The ideal customer personas she developed as part of our strategy guide were especially helpful in understanding the decisions she made for our website. Our logo is well-loved by everyone. It has a modern but old school look that aligns with our new messaging to describe our company perfectly and looks great on our vehicles and swag. I have been burned in the past with service providers fizzling out or abandoning projects over time. That was not the case here: Briana was just as helpful the last day as she was the first.”
Turner Jones
Vice President
Jones Road & Bridge
(Abingdon, VA)
Want that same transformation for your local business?
Featured Logo Designs
Stone Mountain Meats - Greeneville, TN
WorkSpace Interiors - Downtown Kingsport, TN
Healing Hands Health - Bristol, TN
Jessica Stollings-Holder - Bristol, TN / Murfreesboro, TN
The Crumbum - Downtown Kingsport, TN
Southwest Virginia Energy R&D Authority - Bristol, VA
Office of Elections and Voter Registration - Bristol, VA
LASSOS - Vienna, VA
The Barns at Chip Ridge - Abingdon VA
Marcy Parks Art - Bristol, TN
Living Knot Lumber Company - Abingdon, VA
Coalition of Small and Rural Schools of Virginia - Abingdon, VA
A Work of Art Gallery & Gifts - Bristol, TN
fitPrescriptions - Bristol, TN
Harvest Community Church - Kingsport, TN
Chris Creativ. - Bristol, TN
Loaves & Fishes - Chilhowie, VA
Justin Holder, Realtor - Murfreesboro, TN
Jones Road & Bridge - Abingdon, VA
Em's Pet Grooming - Bristol, VA
Bristol Academy of Music - Bristol, VA
Auros Pharma - Kingsport, TN
Serendipity - Downtown Bristol, VA/TN
Motion Creative Media - Greeneville, TN
Do you need a strategy-based logo for your business?
Featured Brand Photography
Website and social media photography for Aneshia Goforth, Goforth and Be Married Events - Bluefield, WV
Patient spotlight photography for Clinch Valley Medical Center - Richlands, VA
Food photography social media GIF creation for Bloom - Bristol, TN/VA
Website photography for Auros Pharma - Kingsport, TN
White background real estate agent group headshots for Hannah and Bette Bibee - Bristol, TN/VA
Client success story photography for People, Inc. - Culpeper, VA
Lifestyle website photography for Virginia Business College - Bristol, VA
Social media brand photography for Day Dreamin 101 - Alvarado, VA
Services photography for website and social media for Teng Vengchiem, Tri-Cities Thai Massage - Bristol, VA
Food photography website and social media for Bloom - Bristol, TN/VA
Lifestyle product photography for catalog and website use for Universal Companies - Abingdon, VA
Personal brand photography for Jessica Stollings-Holder - Murfreesboro, TN
Social media and website photography for Living Knot Lumber Company - Abingdon, VA
Website photography for Stone Mountain Meats - Greeneville, TN
Need strategy-based photography for your business?
Featured Websites
Website for Stone Mountain Meats - Greeneville, TN
Website for Bloom - Bristol, VA
Website for Jones Road & Bridge - Abingdon, VA
Website for Frozen Moments Photography - Anchorage, AK and Bristol, VA
Website for Valentino's Italian Restaurant - Bristol, TN
Website for Healing Hands Health - Bristol, TN
Website for JG Training Academy - Sevierville, TN
Website for Stateline Wealth Advisors - Bristol TN/VA
Website for BurWil Construction - Bristol, TN
Need a strategy-based website for your business?
I’d love to learn about your local business.
Schedule a free call with me. I’ll ask some questions to learn where you’re at now, where you’d like to go, and how we can work together to get you there.