Design based on strategy.

Brand identity is more than just your logo, which is why your logo and other visual elements color palette, typography and marketing collateral, photography, etc.) are all based on a researched brand strategy.

With a well-designed brand identity, you’ll be instantly recognizable and set apart from the competition. Because it’s based on research about your ideal audience, your brand identity becomes an important visual representation of the business they will know and fall in love with.

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2020 Silver ADDY Award – Brand Identity Campaign
American Advertising Federation

2019 Gold Hermes Creative Award – Logo Design
Association of Marketing and Communication Professionals

2018 Gold MarCom Award – Logo Design
Association of Marketing and Communication Professionals

2018 Platinum Hermes Creative Award -PR/Communications Campaign
Association of Marketing and Communication Professionals

2017 Platinum MarCom Award – Written Series
Association of Marketing and Communication Professionals

2017 40 Under Forty
The Business Journal of Tri-Cities TN/VA

2016 Gold Hermes Creative Award – Portrait Series
Association of Marketing and Communication Professionals

2016 Silver ADDY Award – Logo Design
American Advertising Federation

2015 Gold Hermes Creative Award – Annual Report Design

Association of Marketing and Communication Professionals

2015 Silver ADDY Award – Annual Report Design

American Advertising Federation

2014 Rising Star Alumni Award

Virginia Highlands Community College

2014 Silver ADDY Award – Website Design

American Advertising Federation

2013 Gold MarCom Award – Rebrand/Refresh
Association of Marketing & Communication Professionals

2013 Gold ADDY Award – Poster Design
American Advertising Federation

2010 Best in Show – Photography
Bristol Rhythm & Roots Reunion Photography Contest

Nice to e-meet you!

I’m Briana, and I help service-oriented leaders like you create amazing brands. I was born and raised in Bristol, TN/VA in the Tri-Cities at the center of the Appalachian Highlands, and I still live here with my husband Stephen.

In many ways, I am an old soul. I can’t help but have a desire to understand people of all demographics, generations, and personality types. I use that desire to your advantage: to determine how you can better serve your dream customers. It’s an emotionally-driven approach to branding that involves stepping into someone else’s shoes. After all, the emotion a brand creates for a customer is what keeps them coming back, and who better to take an emotionally-driven approach than me, one of the most emotional friends you will probably ever have!

I’ve been winning industry awards since 2010 at the local, national, and international level for photography, graphic design, web design, branding, writing, and marketing. Since then, I’ve had the pleasure of providing services for clients in so many different industries: automotive, advertising, government, real estate, tourism, spa and beauty, social work, retail, law, energy, nonprofit, religious, healthcare, entertainment, arts, transportation, music, finance, wedding and event, government, food/beverage, fitness, wellness, education, housing, construction, and more.

I’ve worked with a lot of people, and I pride myself on relating to and caring deeply for every client I ever work with. I believe in the power of branding, because when you invest in your brand, it is business-altering for you and your clients. As your brand strategist, designer, photographer, and educator, I will help you make emotional connections with your dream customers through a simplified view of branding and a hefty dose of authenticity.