I’m Briana. That’s me there on the right.

I help service-oriented leaders like you create amazing brands. I was born and raised in Bristol, TN/VA in the Tri-Cities at the center of the Appalachian Highlands, and I still live here with my husband Stephen.

In many ways, I am an old soul. I can’t help but have a desire to understand people of all demographics, generations, and personality types. I use that desire to your advantage: to determine how you can better serve your dream customers. It’s an emotionally-driven approach to branding that involves stepping into someone else’s shoes. After all, the emotion a brand creates for a customer is what keeps them coming back, and who better to take an emotionally-driven approach than me, one of the most emotional friends you will probably ever have!

I’ve been winning industry awards since 2010 at the local, national, and international level for photography, graphic design, web design, branding, writing, and marketing. Since then, I’ve had the pleasure of providing services for clients in so many different industries: automotive, advertising, government, real estate, tourism, spa and beauty, social work, retail, law, energy, nonprofit, religious, healthcare, entertainment, arts, transportation, music, finance, wedding and event, government, food/beverage, fitness, wellness, education, housing, construction, and more.

I’ve worked with a lot of people, and I pride myself on relating to and caring deeply for every client I ever work with. I believe in the power of branding, because when you invest in your brand, it is business-altering for you and your clients. As your brand strategist, designer, photographer, and educator, I will help you make emotional connections with your dream customers through a simplified view of branding and a hefty dose of authenticity.

Let’s chat soon!


Awards

2020 Silver ADDY Award – Brand Identity Campaign
American Advertising Federation
The brand identity campaign for Living Knot Lumber Company received a Silver ADDY in the 20120 SWVA American Advertising Awards. The campaign included the logo, 3-D embroidered hats, a photography series, invoice design, business cards, and carpenter pencils. The American Advertising Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world.

2019 Gold Hermes Creative Award – Logo Design
Association of Marketing and Communication Professionals
The logo for Living Knot Lumber Company was a Gold Award recipient in the Print Media/Print Creativity/Logo category of the 2019 Hermes Creative Awards competition. MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communication professionals. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers.

2018 Gold MarCom Award – Logo Design
Association of Marketing and Communication Professionals
The logo for The Barns at Chip Ridge was a Gold Award recipient in the Print Media/Print Creativity/Logo category of the 2018 MarCom Awards competition. MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communication professionals. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers.

2018 Platinum Hermes Creative Award -PR/Communications Campaign
Association of Marketing and Communication Professionals
“Careers Expo for Youth” PR/Communications Campaign for United Way of Southwest Virginia consisting of signage, video, social media graphics, booklet design, backpack graphic design, and t-shirt design received a Platinum Hermes Creative Award in the Special Event category. Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, graphic design shops, production companies, web and digital creators and freelancers.

2017 Platinum MarCom Award – Written Series
Association of Marketing and Communication Professionals
“The Operation Tomorrow’s Workforce – The Written Series” for United Way of Southwest Virginia was a Platinum Award recipient in the Print Media/Creative Feature Article Series category of the 2017 MarCom Awards competition. The series was published in the Bristol Herald Courier, Clinch Valley Times, The Castlewood – St. Paul Observer, and The Lebanon News from May through October 2017. A sidequel series was also published in The Business Journal of Tri-Cities Tennessee / Virginia from May through October 2017. MarCom’s Platinum Award is presented to those entries judged to be among the most outstanding entries in the competition. MarCom Awards is an international competition that honors excellence in marketing and communication while recognizing the creativity, hard work and generosity of industry professionals.

2017 40 Under Forty
The Business Journal of Tri-Cities TN/VA
I am honored to have been nominated as one of the 2017 40 Under Forty, and I am grateful to friends at my previous employer, United Way of Southwest Virginia, for elevating my platform and recognizing my ambitions. Each year, business and organizations throughout Northeast Tennessee and Southwest Virginia nominate 40 outstanding individuals under the age of 40 to be part of the class of rising stars of the Tri-Cities community. The award, given by The Business Journal of Tri-Cities TN/VA honors the “best and brightest” young professionals in the Tri-Cities. An independent panel chooses the 40 honorees, who join a group that, in the last 24 years, has included future C-suite level executives, successful entrepreneurs, elected officials and a host of other influential community leaders.

2016 Gold Hermes Creative Award – Portrait Series
Association of Marketing and Communication Professionals
The “Experience Serendipity” portrait series for Serendipity Boutique received a Gold Hermes Creative Award. Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, graphic design shops, production companies, web and digital creators and freelancers.

2016 Silver ADDY Award – Logo Design
American Advertising Federation
The Loaves & Fishes logo design received a Silver ADDY in the 2016 SWVA American Advertising Awards. The American Advertising Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world.

2015 Gold Hermes Creative Award – Annual Report Design

Association of Marketing and Communication Professionals
The 2014 Annual Impact Report for Highlands Community Services received a Gold Hermes Creative Award. Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, graphic design shops, production companies, web and digital creators and freelancers.

2015 Silver ADDY Award – Annual Report Design

American Advertising Federation
The 2014 Annual Impact Report for Highlands Community Services received a Silver ADDY in the 2015 SWVA American Advertising Awards. The American Advertising Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world.

2014 Rising Star Alumni Award

Virginia Highlands Community College
The Virginia Highlands Community College Rising Star Alumni Award is designed to recognize Alumni who have enjoyed early career success. Winners are selected by the Association Board each spring and honored at the VHCC Commencement Ceremony in May. To be eligible for this prestigious award, nominees must have earned 24 semester credits from VHCC within the last decade. Additionally, winners will be selected based upon notable achievement in his/her career field, outstanding service to the community and/or VHCC, and inspirational impact.

2014 Silver ADDY Award – Website Design

American Advertising Federation
The website for Highlands Community Services received a Silver ADDY in the 2014 SWVA American Advertising Awards for the HCS website. The American Advertising Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world.

2013 Gold MarCom Award – Rebrand/Refresh
Association of Marketing & Communication Professionals
The Highlands Community Services Rebrand won a Gold MarCom Award for “Brand Refresh”. Our communication department’s branding efforts included in the winning entry were our logo change (partnering with Coburn Creative) and our internal brand execution (signage, print materials, product, apparel, stationary, website, and internal newsletter). MarCom Awards is an international competition that honors excellence in marketing and communication while recognizing the creativity, hard work and generosity of industry professionals.

2013 Gold ADDY Award – Poster Design
American Advertising Federation
My domestic violence awareness poster for Highlands Community Services’ domestic violence task force, Project Jane, received a Gold ADDY in the 2013 SWVA American Advertising Awards. The American Advertising Awards represent the true spirit of creative excellence by recognizing all forms of advertising from media of all types, creative by all sizes and entrants of all levels from anywhere in the world.

2010 Best in Show – Photography

Bristol Rhythm & Roots Reunion Photography Contest
My photograph “Pick Me!” won Best in Show in the 2010 Bristol Rhythm & Roots Reunion Photography Contest, as well as First Place in the Altered Image category. It went on to be my best-seller, bringing in thousands of dollars over seven years at 606 State Street Gallery and A Work of Art Gallery & Gifts.


Let’s work together!